PREMIUM · Upper-Midscale · A century of pioneering culture

Metropolo Jin Jiang

Metropolo Jin Jiang Hotels

Descended from Shanghai's Metropolo Hotel of the 1930s — an upper-midscale Chinese business hotel with a century of pioneering culture

400+
Hotels open and in pipeline
150
Cities covered (approx.)
1930s
Brand heritage dates back to
Product · Showcase

Shanghai aesthetics in a business hotel

The Congqian Jin Jiang tea bar and the Moran avant-garde culture space translate Shanghai's urban memory into hotel space.

Guest RoomAvant-garde business guest room

Avant-garde business room

An Art Deco vocabulary with Oriental detail, smart room controls and a business work setting, in rooms of 28–34 sqm.

Public AreaMoran cultural experience area

Moran cultural experience area

The Congqian tea bar, an avant-garde reading room and a culture space make up the lobby's public area.

SEA AdaptationShanghai aesthetics × local Chinese heritage

An Oriental narrative with overseas-Chinese resonance

Southeast Asia has deep Chinese cultural roots; Shanghai aesthetics resonate with local Chinese memory.

Entry · Requirements

Franchise Requirements

This flagship positioning targets landmark properties and is one of the vehicles for the group's “city card” programme.

Property Requirements

Site area≥ 9,000 sqm (including guest rooms, public areas and back-of-house)
Guest rooms≥ 120 rooms, 150–250 recommended
LocationLandmark positions in core commercial districts, historic quarters, or waterfront and scenic plots
Building typeA standalone building with lobby ceiling height ≥ 5 m and a façade suitable for landmark treatment
Lease termRecommended ≥ 12 years, including a rent-free fit-out period of ≥ 8 months
FacilitiesAll-day dining ≥ 200 sqm, meeting room ≥ 120 sqm, fitness space, ≥ 20 parking spaces

Investment and Fee Structure

All-in cost per roomCNY 180,000–220,000 (including fit-out, FF&E and OS&E amortisation)
Total investment reference (150 rooms)approx. CNY 28.5–35.0 million (including pre-opening costs)
Reference ADRSoutheast Asia: CNY 550–800 / night (varies by city)
Guest mixA blended guest mix of high-end business, overseas-Chinese and cultural-tourism travellers
Franchise / brand feeCharged at the brand's standard rates (one-off franchise fee + ongoing brand management fee)
Capital requirementInvestor's own funds ≥ 40% of total investment, with resources and experience in high-end projects
Process · How It Works

Five steps to your Metropolo Jin Jiang

1
Online Enquiry

Submit your interest; an advisor responds within 1 business day

2
Project Assessment

Property due diligence + city data + investment model report

3
Agreement & Licence

Brand licence agreement + locally compliant entity set-up

4
Design & Construction

Standard drawings + modular fast fit-out + centralised procurement

5
Opening & Operations

Resident general manager + member traffic + ongoing supervision

Metropolo Jin Jiang's overseas flagship programme

Landmark properties · Property assessment now open in the initial cities

Book a Franchise Consultation · Get the Investment Whitepaper
FAQ

Metropolo Jin Jiang franchise FAQ

Common questions about franchising Metropolo Jin Jiang in Southeast Asia.

How much investment does a Metropolo Jin Jiang franchise require?

CNY 180,000–220,000 per room all-in (including fit-out, FF&E and OS&E amortisation), with a 150-room hotel costing about CNY 28.5–35.0 million including pre-opening costs — the baseline investment for our upper-midscale classic flagship.

What property requirements does Metropolo Jin Jiang have?

Site area ≥ 9,000 sqm; ≥ 120 rooms (150–250 recommended); located at a landmark position in a core business district, in a historic quarter, or on a waterfront or scenic plot; a standalone building with lobby floor height ≥ 5 m and a facade suitable for landmark-level transformation.

What room rate does Metropolo Jin Jiang target in Southeast Asia?

A reference ADR of CNY 550–800 per night, varying by city — at the upper end of Southeast Asia's upper-midscale price band.

What is the heritage of the Metropolo Jin Jiang brand?

A business hotel brand descended from Shanghai's Metropolo Hotel of the 1930s, with a distinct positioning for urban renewal and heritage-property projects.

What is the guest mix at Metropolo Jin Jiang?

The guest mix leans to high-end business travellers, overseas-Chinese business guests and cultural tourists, combining corporate accounts with member direct bookings.

How long does it take from signing to opening?

Because landmark-level transformation and bespoke cultural public spaces are more extensive, the standard build period is about 10–12 months. The head office provides full brand-standard drawings and supervision for the facade, public areas and guest rooms.