Jin Jiang International is a national brand with more than 90 years of heritage and three core businesses — hotels, travel and transport — alongside city services and asset management. Jin Jiang Hotels (China) is the group's China-market limited-service hotel platform and the engine behind this Southeast Asia franchise programme, carrying a four-tier brand portfolio, a 200-million-member loyalty ecosystem and a global supply chain into the region.
Consistent with the homepage figures: the listed company's global signed portfolio as of 31 December 2025 (including projects under construction and development). The group's operating footprint — 14,900+ hotels · 1.51 million rooms · 100+ countries — is detailed in the “Global Scale” section below.



Three core businesses, two related divisions and three listed companies form the platform that every Jin Jiang brand — and every franchise partner — plugs into.
Hotels, Travel and Transport are the group's three core businesses, supported by related divisions including City Service and Asset Management. The hotel business covers both full-service and limited-service hotels.
Jin Jiang Hotels (600754.SH · 900934.SH), Jin Jiang Online (600650.SH · 900914.SH) and Jin Jiang Travel (900929.SH) are all controlled by Jin Jiang International — a capital structure that underwrites long-term brand investment and partner commitments.
“Jin Jiang” is a well-known trademark in China with a history spanning more than 90 years, tracing back to the Jin Jiang Restaurant of 1935 and the Jin Jiang Hotel of 1951 — a heritage of hospitality that continues in every brand today.
By the end of 2025 the group had invested in or managed more than 14,900 hotels with over 1.51 million rooms across more than 100 countries, ranking second among the world's hotel groups by hotel count.
Ninety years of steady growth: a national hotel brand, a series of landmark international acquisitions, and the creation of the China-market platform behind this programme.
The origin of the “Jin Jiang” name — the starting point of a 90-year Chinese hospitality story.
Jin Jiang becomes a landmark of Shanghai hospitality, receiving guests from around the world.
The group moves into systematic, company-level operations and brand development.
The group's core hotel and travel businesses enter the capital market, laying the foundation for Jin Jiang Hotels' public listing in 1993–1996.
The group is reorganised into the integrated travel and hospitality conglomerate it is today.
A first large-scale overseas acquisition, extending group operations into the United States.
A strategic stake in Accor strengthens the group's global brand network and international presence.
The acquisition brings Louvre Hotels Group and its European brand portfolio into Jin Jiang.
China's midscale and economy segments are consolidated, dramatically expanding the brand matrix and member base.
The group joins the world's top tier of hotel groups with a genuinely global brand portfolio.
The China-region limited-service hotel platform is formally set up in May 2020, becoming the operational engine for “Deepening domestic operations, Global expansion and Transnational business development”.
Brand globalisation accelerates, with Southeast Asian projects signed and opened across Laos, Malaysia, Indonesia and other Belt-and-Road markets.
Jin Jiang publishes two different scales — the group's operating footprint worldwide and the listed company's signed pipeline in China. Both matter to a franchise partner, so we set them out separately.

Hotels invested in or managed worldwide, covering both full-service and limited-service hotels.
| China | 12,446 hotels · 1,222,592 rooms |
| Europe & Africa | 1,412 hotels · 167,181 rooms |
| Asia Pacific | 691 hotels · 59,714 rooms |
| Americas | 16 hotels · 2,650 rooms |
| Global total | 14,900+ hotels · 1.51 million+ rooms · 100+ countries |
Regional breakdown as published in group materials; global total as of the end of 2025. Ranking second worldwide per HOTELS magazine (USA), 2025.
Signed hotels and rooms under “Jin Jiang Hotels”, the entity that signs franchise agreements with owners.
| Signed hotels | 18,200+ |
| Signed rooms | 1.71 million+ |
| Members (Jin Jiang Rewards) | 200 million+ |
| China-region brand portfolio | 29 hotel and apartment brands |
As of 31 December 2025. “Signed” includes hotels under construction and in the pipeline, not only those already open.
Founded in 1993, listed in Shanghai, and grown through three decades of landmark acquisitions into a global hotel management group with an industry-leading digital backbone.
Shanghai Jin Jiang International Hotels Co., Ltd. is founded in June 1993 and lists on the Shanghai Stock Exchange — B shares (900934) in 1994, followed by A shares (600754) in 1996. It is the first listed hotel group in China.
Groupe du Louvre (2015), Keystone Group and Vienna Hotel Group (2016), and Jin Jiang International Hotel Management Co., Ltd. (2023) — enlarging the portfolio and establishing a comprehensive brand ecosystem.
A world-leading hotel group with a brand matrix spanning economy, midscale, upper-midscale, premium and luxury tiers.
Jin Jiang Hotels has built an industry-leading technology infrastructure of three core platforms, driving dual improvements in operational efficiency and profitability across the value chain.
Leveraging this digital framework, the company sustains the creation and delivery of value for customers, suppliers, franchise owners and other business partners.
Global hotel reservation and membership platform — the central reservation system and loyalty engine that routes demand to every hotel, including overseas properties.
Global procurement platform covering the whole procurement chain from pre-opening to operations, ensuring franchise owners' cost advantage. See Platform Advantages below for full data.
Shared services platform — centralising finance, HR and back-office processes so that hotel teams and franchise owners can focus on the guest and on revenue.
Jin Jiang Hotels (China) operates a diverse portfolio of hotel and apartment brands. Six of them are open for franchise partnership in Southeast Asia today.
Flagship luxury and resort properties defined by destination, design and service craft.
Upper-upscale hotels for business and leisure travellers seeking a distinctive sense of place.
Midscale and upper-midscale brands with a strong lifestyle identity and highly replicable product.
Economy brands built for efficiency: disciplined investment, streamlined operations, rapid scale.
Leveraging the group's global presence and capabilities, Jin Jiang Hotels (China) is advancing its brand globalisation strategy and accelerating expansion across Southeast Asia — deeply engaged in the Belt and Road Initiative, supported by a global supply chain and a 200-million-member ecosystem.
The Metropolo Jin Jiang Hotel in Luang Prabang was signed in March 2025, with a grand opening set for June 2026.
The Lavande Hotel in Penang was signed in June 2025, followed by multiple 7 Days Inn projects in December. The first 7 Days Inn in Kuala Lumpur is set to open in May 2026, and a 7 Days Inn project in Perak was signed in March 2026.
In December 2025, multiple 7 Days Inn projects were signed in Jakarta and other locations.
Priority markets in the regional expansion plan, served by the same brand standards, supply chain and multilingual operating team.
Standardised operations, an asset-light model and localised services: a one-stop, professional hotel investment and management solution for global investors.
A Chinese hotel brand that is globally competitive and recognised in the international hospitality landscape.
Overseas project data as at March 2026, per Jin Jiang Hotels (China) overseas business materials.
Membership, procurement and travel services — the group assets that shorten a new hotel's ramp-up and protect its operating margin.
The travel-value membership platform of Jin Jiang International Group, with a membership base of over 200 million. One identity, four tiers, one points system — covering the entire cultural-tourism value chain, with the APP and mini-program delivering dining, accommodation, transport and travel in one place.
The official procurement platform designated by Jin Jiang Hotels, built as a “Taobao-like” marketplace for the hospitality industry. It serves over 18,200 hotels worldwide across the full procurement chain from pre-opening to operations, and always protects franchise owners' procurement cost advantage.
Three business segments — tourism services, MICE & corporate travel, and cultural tourism destination development — with an overseas network of 3 service centres, 12 regional offices and 3,000+ merchants covering Europe, the Middle East, Africa, South Asia and Southeast Asia.
NPS up 78% year on year · GMV up 20% year on year · comprehensive service fee of only 1% · cost-reduction rate improved by 4.5% · A-purchase regional service rate above 90%.
Global brand standards paired with localisation, and a global brand team working alongside a local team — including regional offices in France, Spain, the UK, Germany, Sweden, Norway, Poland, Türkiye, Morocco, South Africa, the UAE, India and Vietnam.
A three-layer ESG governance structure, with green practices actively linking the upstream and downstream of the industry.
Strategy, Investment & ESG Committee of the Jin Jiang Hotels Board of Directors
Jin Jiang Hotels ESG Task Force, coordinating policy and reporting
Jin Jiang Hotels frontline business units, delivering on the ground
Implementing green practices, communicating sustainability concepts to consumers and hotel investors, and promoting sustainability and social responsibility across the industry.
Introducing energy-saving and emission-reduction innovations and driving the implementation of sustainable model rooms.
Eliminating single-use plastics in hotel supplies, recycling and reusing discarded linens, and promoting the use of eco-friendly cleaning agents.
What investors most often ask about Jin Jiang International, Jin Jiang Hotels (China) and the Southeast Asia programme — answered officially.
As of the end of 2025, the group had invested in or managed more than 14,900 hotels with over 1.51 million rooms across more than 100 countries, ranking second among the world's hotel groups by hotel count (HOTELS magazine, USA, 2025).
Jin Jiang International is the parent conglomerate and controls three listed companies, including Jin Jiang Hotels (600754.SH / 900934.SH). Jin Jiang Hotels (China) is the group's China-region limited-service hotel platform, established in May 2020, and it is the entity behind this Southeast Asia franchise programme.
Six brands are open for partnership through this platform: Jin Jiang Inn, Lavande Hotels, 7 Days Inn, Metropolo Jin Jiang, Renjoy Hotel and Ginco Hotel. Across the group, 29 hotel and apartment brands cover the economy, midscale, upper-midscale, premium and luxury tiers.
Brand standards and product specification, access to the 200-million-member Jin Jiang Rewards programme, centralised procurement through the GPP platform, digital systems including WeHotel, and full-cycle operational support — under an asset-light franchise model with localised services.
As at March 2026: the Metropolo Jin Jiang Hotel in Luang Prabang, Laos was signed in March 2025 with opening set for June 2026; in Malaysia the Lavande Hotel in Penang was signed in June 2025, multiple 7 Days Inn projects followed in December 2025, a Perak project was signed in March 2026 and the first Kuala Lumpur 7 Days Inn is due to open in May 2026; in December 2025 multiple 7 Days Inn projects were signed in Jakarta and other Indonesian locations.